We use so-called cookies on our website. Cookies are text files that are stored in or by your Internet browser on your computer system. When you visit our website a cookie may be stored on your system. This contains an individual character string that can be used to identify your browser the next time you visit the website. In the following sections we explain in detail what types of cookies we use and what data is processed by using which kind of cookie.
1.1 Technically Required Cookies
These cookies are required for the navigation of the websites and to use their functions, such as accessing the secured areas of the website. Without these cookies certain services such as registration of products or registration for trainings are not possible.
The legal basis for the processing of personal data using technically required cookies is Article 6 para. 1 lit. f GDPR. The data collected by technically necessary cookies are not used to create user profiles.
1.2 Performance and Functionality Cookies
These cookies collect information about how visitors use a website, for instance which pages visitors go to most often, and if they get error messages from web pages.
For these purposes, there is a legitimate interest as a legal ground according to Article 6 para. 1 lit. f GDPR for processing your data because we can improve the quality of our website and its content through the use of these cookies. In addition it permits us to learn how the website is used and thus enables us to continuously optimize our offers to you.
For the storage period of cookies for the analysis of the surfing behavior please see the table below. You can click on the button below to opt-out of the use of these cookies.
1.2.1 Google Analytics
Google uses this information on our behalf to evaluate the use of our online offer, to compile reports on the activities within this online offer and to provide us with further services connected with the use of this online offer. Pseudonymous user profiles can be created from the processed data.
We use Google Analytics only with the enabled IP anonymization configuration (“gat._anonymizeIp();”) to ensure an anonymized collection of IP addresses (so called IP-masking). This means that your IP address will be anonymized by Google within member states of the European Union or in other signatory states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. The IP address transmitted by your browser is not merged with other Google data.
You can prevent Google from collecting and using your data (cookies and IP address) by downloading and installing the browser plug-in available here: http://tools.google.com/dlpage/gaoptout.
Further information regarding the data use for advertising purposes by Google, possible settings and objections can be found on the Google websites:
- https://policies.google.com/technologies/partner-sites ("Data use by Google when using our partners' websites or apps"),
- http://www.google.com/policies/technologies/ads ("Data use for advertising purposes"),
- https://adssettings.google.com ("Manage information that Google uses to show you advertising"),
- http://www.google.com/ads/preferences ("Determine which advertising Google shows you").
As an alternative to the browser add-on or within browsers on mobile devices, please click this link to prevent Google Analytics from collecting data on this website in the future. An opt-out cookie is stored on your device as a result. It bears the information that we may not store your data for Google Analytics. If you delete your saved cookies, you must click this link again.
1.3 Cookies used for Advertising or Social Media
These Cookies are set by third-parties and are used to collect information about the user's visited websites (web tracking) so that individualized advertising can be displayed.
For these purposes, there is a legitimate interest as a legal ground according to Article 6 para. 1 lit. f GDPR for processing your data because we can customize our advertisement to your wishes. However, we also ask you to consent to the use of these third party cookies by clicking the button on the cookie acceptance layer you see upon visiting our website for the first time. Therefore, the legal ground is also based on Article 6 para. 1 lit. a GDPR.
For the storage period of cookies for the analysis of the surfing behavior the above mentioned applies (see under 3.8) as long as there are no special retention or storage periods which can differ from cookie to cookie and are listed in the table below. We furthermore want to inform you about the use of the following services from third party provider for marketing and advertising purposes.
1.3.1 Google AdWords
On our websites we use Google AdWords. Google AdWords is an online advertising program by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). We use, on the one hand, the remarketing function within the Google Adwords service. With the remarketing function, we can present adverts based on their interests to website users on other websites in the Google display network (Google itself, so-called “Google ads”, or on other websites). For this, the user’s interaction on our website is analyzed, e.g. the offers the user is interested in, to be able to show target adverts on other pages after visiting our website. To do so, Google saves a number in the user's browser when they visit certain Google services or websites in the Google display network. This user's visits are recorded via this number, which is referred to as a “cookie”. This number is used to uniquely identify a web browser on a particular computer and not to identify a person; personal data is not stored. You can deactivate the use of the cookie by Google by following this link, then downloading and installing the plug-in provided there: https://www.google.com/settings/ads/plugin. For more information on Google remarketing and the Google data privacy declaration, see: http://www.google.com/privacy/ads/
We also use so-called conversion tracking as part of the Google AdWords service. When you click on an advert placed by Google, a cookie is stored for conversion tracking on your computer/device. These cookies become invalid after 30 days, do not contain personal information and are not used for personal identification. The information obtained using the conversion cookie is used to produce conversion statistics for AdWords customers who have chosen conversion tracking.
You can prevent the installation of cookies by adjusting the relevant setting in your browser software; but in this case, we expressly point out that you may not be able to use the full functions of this website. You can also deactivate interest-related adverts on Google and interest-related Google adverts in the web (within the Google display network) in your browser by activating the “Off” button under http://www.google.com/settings/ads or deactivating it under http://www.aboutads.info/choices/. You can find additional information on related options and data privacy at Google under https://policies.google.com/privacy.
1.5 Other third party services
1.5.1 Google maps, YouTube
This website uses the map service Google Maps. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. To use the functions of Google Maps it is necessary to save your IP address. This information is usually transferred to a Google server in the USA and stored there. The provider of this site has no influence on this data transmission. The use of Google Maps is in the interest of an appealing representation of our online offers and events and to make it easy for you to find the places indicated by us on the website. This represents a legitimate interest within the meaning of Art. 6 para. 1 lit. f) GDPR. You can find more information on the handling of user data in Google's data protection declaration: https://policies.google.com/privacy.
The legal ground for processing your data by using this service is based on Art. 6 para. 1 f GDPR as the website operator has a legitimate interest in protecting his website offers against abusive automated spying and spam.
We have integrated YouTube videos into our online offering, which are stored on http://www.YouTube.com and can be played directly from our website. These are all integrated in the "extended data protection mode", i.e. no data about you as a user will be transmitted to YouTube if you do not play the videos. Only when you play the videos will the data referred to in paragraph 2 be transmitted. We have no influence on this data transmission.
By visiting the website, YouTube receives the information that you have accessed the corresponding subpage of our website. In addition, the data specified in § 3 of this declaration will be transmitted. This is independent of whether YouTube provides a user account through which you are logged in or whether no user account exists. If you are logged in to Google, your information will be directly associated with your account. If you do not wish to be associated with your profile on YouTube, you must log out before activating the button. YouTube stores your data as user profiles and uses them for purposes of advertising, market research and/or demand-oriented design of its website. Such evaluation takes place in particular (even for non-logged-in users) to provide demand-oriented advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles, whereby you must contact YouTube to exercise this right.
The legal ground is based on Art. 6 para. 1 f) GDPR as it is necessary to show you specific videos.
Last modified: 16-07-2022